Social media use is one of the important components of digital marketing. But the question is how to use that social media platform. Right?
So, let’s talk about step by step plan for using social media.
Start with Plan
The first step is to start with the plan. Before using social media you need to create a plan for using it. If you use platforms without pre-planning then you will not get the expected results you will not have expectations either. am I correct?
So first set social media goals and objectives for your business. And then comes the important part of doing research and market survey. Now you know about your competitors and you can move further. Create a social media calendar according to upcoming events.
Decide Suitable Platform
The next step is to decide which social media platform is suitable for you. And here comes the mistake that most people make, which is assuming about the results that the platform will give. So my tip is don’t make assumptions about the platform.
Initially check the results of platforms and then decide which platform is showing the best results for your business. Try to use the most trending platforms. For example, currently, you can use Facebook, Instagram, Linkedin, Twitter and YouTube.
Try to tune up with customer requirements while creating and uploading the content. Measure your statistics and analyze the results.
Grow your Audience
The third step is to create and grow your audience. With the help of social media, you can do microtargeting of customers but for that first, you need to identify your audience. Then the question comes how to identify and grow the audience? Let me tell you, You are creating content on your platform. Correct? You need to check which audience is revisiting your site. You can use the tools like Facebook Pixel and Google Analytics for that.
Now you know your potential audience. Find a similar audience like this and grow your audience.
Build a Relationship with the audience
Create a group such as a Facebook group, telegram group, WhatsApp group or you can build an email list. You can connect with entrepreneurs and influencers in your niche.
Now you need to nurture your audience by providing valuable content and building trust. Followers need attention so mention them in your stories and posts. You can take contests and give them some prices if possible.
Create a group such as a Facebook group, telegram group, Whatsapp group or you can build an email list. You can connect with entrepreneurs and influencers in your niche.
Now you need to nurture your audience by providing valuable content and building trust. Followers need attention so mention them in your stories and posts. You can take contests and give them some prices if possible.
And finally, you are here to sell your product. Now it’s time to sell your product but, Initially, customers will not buy high-priced products directly. So you can start with the low price of products. Congratulations you have converted your first lead into a customer.
Now you can introduce them to your premium products step by step. Sell it and add value to people’s lives.
That’s it for now if you want to get updated with these types of blogs and want to grow digitally then connect with me.